Ary Lobo (1930–1980) was a pioneering Brazilian singer known for his dynamic voice and spirited interpretations of **baião**, **forró**, and other Northeastern rhythms. Emerging in the 1950s, he became a major figure in popularizing regional music across Brazil, celebrated for his energetic performances and storytelling lyrics that captured the daily life, humor, and struggles of the people of the Northeast. His recordings helped bridge traditional folk roots with the expanding urban music scene, leaving a lasting legacy in Brazilian popular music.