La Sonora Matancera, founded in Matanzas, Cuba, in 1924, is one of the most iconic and influential ensembles in Latin music history. Renowned for their vibrant blend of Afro-Cuban rhythms, salsa, bolero, and guaracha, the group became a launching pad for legends such as Celia Cruz and Bienvenido Granda. With nearly a century of musical excellence, La Sonora Matancera’s timeless sound continues to inspire generations, celebrating the rich cultural heritage and rhythmic soul of the Caribbean.